Commercial Photoshoot, Brand Photography Nataliya Lalor Commercial Photoshoot, Brand Photography Nataliya Lalor

What is Custom Business Photography and Is it Better than Stock Photos for Companies?

Not many people realize how easy and cost-effective it can be to get completely custom images for their company instead of using stock photos. Especially when it comes to larger companies, showing their own employees and CEO’s on their website brings a completely different feel than showing curated models pointing at a slide. In this Blog post, I’ll go over what custom business photography actually is, how it’s different than stock, and why you might want to choose one over the other…

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Studio Photography Equipment that’s Worth the Splurge for Headshots

As someone who essentially refuses to spend money (especially in my business) on superfluous items, choosing equipment with a higher price tag or replacing cheaper equipment with a higher-cost option doesn’t come easily. My Studio has been built with having the bare minimum that gets the job done in mind, but I have found that certain things were worth splurging on…

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How to Choose the Best Photographer for Your Corporate Headshots

Corporate headshots are most often created on-location, specifically for company team members, and are usually displayed on the corporate website. These images are also used by employees on LinkedIn, in marketing materials, and press releases. But, choosing the right photographer can often be a very daunting task. The photographer you pick should not only produce great images but also make sure that the process is enjoyable and stress-free in the end. And it’s sometimes very difficult to know how exactly to go about this selection process...

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For Photographers Nataliya Lalor For Photographers Nataliya Lalor

The 10 Best Business Books for Photographers in 2024

As someone who’s read 60+ business books, there are plenty that aren’t worth investing time into. But as photographers, we definitely tend to focus on the creative aspect of our business and not so much the actual business aspect. I think it’s absolutely imperative that we actually understand how to run a profitable business first, because that’s essentially our entire goal here. If we’re not operating our business efficiently, with proper pricing and systems in place, we won’t last long - and we certainly won’t enjoy it in the meanwhile either…

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Corporate vs. Creative: Choosing the Right Headshot Style for Your Industry

In the world of professional headshots, one size does not fit all. The style and tone of your headshot should align with your industry, personal brand, and the message you want to convey. Whether you're in a corporate sector or a creative field, choosing the right headshot style is essential for making a strong first impression. In this blog post, we’ll explore the differences between corporate and creative headshots and how to decide which style suits your industry best.

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Capturing Corporate Culture: Group Headshots and Team Photography

A company's culture is a defining factor that shapes its identity and sets it apart from competitors. While individual headshots are essential for personal branding, group headshots and team photography play a crucial role in capturing and conveying corporate culture. In this post, I’ll explore why group/team headshots matter and how they can help bring your company's culture to life.

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8 Biggest Misconceptions About Headshot Photographers

Headshot photographers play a key role in helping people and businesses showcase their best self online. Despite this, there are many misunderstandings about them and headshot sessions in general that can cause missed opportunities and wrong decisions. In this Blog post, I'll clarify some of the most common myths about headshot photographers and reveal the behind the scenes secrets you might not be aware of.

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Headshots for LinkedIn: Your Ultimate Guide to Making a Professional First Impression

LinkedIn, the world's largest professional networking platform, has become the go-to place for making meaningful connections, exploring job opportunities, and building your personal brand. Your LinkedIn profile is often the first point of contact with potential employers, clients, or partners. Therefore, it's crucial to make a stellar first impression, and the key to that is your profile picture—your LinkedIn headshot.

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Brand Photography Nataliya Lalor Brand Photography Nataliya Lalor

MOMU Ice Cream in Westport CT

MOMU is a brand new artisanal ice cream shop opening at the end of April 2024 in the Saugatuck area in Westport Connecticut. Replacing what used to be Saugatuck Sweets, MOMU will be offering ice cream scoops, house made cones, pints, milkshakes, affogato, and egg creams…

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The Essential Gear for Headshot Photography: A Comprehensive Guide

If you’re just starting out with headshot photography, it can be hard to know what photo equipment you actually need, what’s worth investing in, and what isn’t actually required at all. As a professional photographer who works both in Studio and on location, I have over 10 years experience buying equipment and using it for my business. There have been plenty of times when I’ve purchased lenses and lighting that didn’t actually serve me in the end, and all those costs added up for sure…

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7 Keys to a Great Corporate Headshot

Today, a professional business headshot is indispensable for making a strong and memorable impression online. To attain a headshot that not only truly stands out but is also flattering and looks good, there are some critical factors to consider. In this blog post, I’ll go over the key elements of a great corporate headshot and explain why each is so important.

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The Psychology of Headshots: Deciphering the Subtle Messages Behind Your Facial Expression

In the world of professional photography, a headshot is more than just a picture; it’s a tool for expressing your personality, character, and professionalism to the outside world. What makes headshots really interesting is how facial expressions can reveal so much about a person to the viewer. In this Blog post, we'll go over the subtle details of facial expressions, supported by scientific research, to reveal just how much they can influence the way other people perceive you.

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A Step-by-Step Guide to Finding Your Niche in Portrait Photography

One of the primary dilemmas photographers face is whether to specialize in a particular niche or remain a generalist, offering a wide range of photographic services. Both approaches have their merits, but, in my opinion, specializing often provides a more focused and direct path to success. In this blog post, we’ll go over why choosing a niche is important, explore the various types of portrait photography niches, discuss how to pick one based on your specific criteria, and provide guidance on overcoming challenges in your next steps.

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Creating a Sensory-Friendly and Accessible Headshot Photography Studio in Westport CT

My goal is to always offer a headshot photography experience that's warm and welcoming to absolutely everyone, no matter what sensory sensitivities or physical abilities my clients might have. I want to make sure every client feels valued and comfortable during their time with me and the Studio has been designed entirely with that in mind. In this Blog post, I will be sharing the design choices I've made in order to create a sensory-friendly and accessible Studio, so you know you're in a space that prioritizes your comfort at every step.

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Are AI headshots Worth It?

As technology rapidly speeds along to improve our lives, AI-generated portraits have become an option for individuals and companies looking for team headshots. AI headshots are created using Artificial Intelligence algorithms, promise to save time, money, and effort for companies, but is this really true? It is crucial to understand the downsides of relying solely on AI-generated headshots and the misconceptions that surround this service that customers might not be aware of (and that their websites won’t tell you about).

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How to Select the Best Photographer for Company Office Headshots

I often see companies make mistakes when choosing the right photographer because they are focusing on the wrong variables when making that hiring decision and are often not even aware of the most important things to consider for this sort of job. Learn how to make the best decision for your business when it comes to bringing in an on-site photographer and what you should really be looking at when making your choice.

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Brand Photography Nataliya Lalor Brand Photography Nataliya Lalor

Stone + Set Engagement Rings Brand Photography

Stone + Set Co. is an eCommerce small business based in Westport Connecticut selling high quality hand-crafted moissanite and lab diamond engagement rings and wedding bands. They needed product imagery for all their rings as well as lifestyle photos showcasing the products, all within a controlled Photography Studio environment. This means we can photograph all year round and match each new set of images to be identical to the last in terms of lighting and look.

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MMM Hospitality, Dinner Series Brand Photography

MMM Hospitality, who owns and runs Kneads Bakery, a local cafe in Westport CT, needed lifestyle brand photography to capture the behind the scenes of their Dinner Series. Launching back in 2022, it’s a series of dinners throughout the year highlighting the seasons with farm to table creative menus, transforming Kneads Bakery into a stylish restaurant in the evening.

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