Sometimes, the very idea of scheduling a Personal Branding photo session seems positively overwhelming. And to be completely honest, most of them are, but things don’t have to be that way…

As someone who feels truly uncomfortable in front of the camera, I had to do a bit of soul-searching to discover the real reason WHY that is. In this post, you’ll find out the REAL reason why we are so miserable when it comes to photos of ourselves and what you can do about it…

It doesn’t matter whether we’re undergoing a global epidemic quarantine or are simply trying to get through a typical day with our children. In the end, there are some things that we should all keep in mind so we can remember what’s actually important…

There is a reason why I print my own work - it gives me the ultimate control over the final product that my clients go home with. There are so many printing vendors to choose from (even if you just stick to the professional lab options), so why go through all that work and expense?

I choose to see both sides of a situation like this Coronavirus shutdown that’s happening in Connecticut and surrounding areas right now. And while it’s definitely far from normal, there are a few important takeaways I’ve learned during this time…

What qualities are most important when searching for and selecting which corporate headshot photographer you should work with? If you said “ability to take good pictures”, yes, you’re right, but that’s only ONE out of FIVE areas you should be looking at, and it’s not even the first one…

This was supposed to be a very different Blog post. I wrote it initially last week, right as Coronavirus was just getting serious in Westport (where I live) and Greenwich (where my Studio is). Since then, I’ve decided to cancel/reschedule all my sessions until April, at which point things will be re-evaluated…

When we think about branding strategy and marketing ourselves/our business, color sometimes takes the back seat. We might even have a brand color guide that our website is based on and our logo pulls from, but we often miss the crucial step of cohesively threading that color story throughout all our materials...

When it comes to photography products, the album is a fairly new addition to my roster. One of the reasons why it took me so long to add it to my product lineup is because good albums are hard to find. It takes time to order samples from different vendors and assess the quality….

When you book a family portrait experience, it takes a little more preparation than simply rolling out of bed in the morning. Especially when children are involved, there are a few things you should definitely be doing the morning of your photoshoot…

If you’re lucky enough to be doing a portrait session with a hair & makeup artist (this is an option for family sessions and included with all Personal Branding photoshoots), there are a few things you should do the morning of to prepare…

We have all grown up with our parents asking us to “Say Cheese” for the camera. I guess it should come as no surprise that most of us are doing the same exact thing with our own children. But when it comes to professional photography, the everyday approach simply doesn’t cut it…

Corporate and office headshots are sessions that are typically done on-site, in the company’s office, and include photographing multiple employees during the span of a few hours. But the way I like to do things is a little differently…

This is something I get asked all the time for baby milestone sessions: what should I bring to the photoshoot? Aside from your baby and a few simple outfits, you should definitely spend a few minutes thinking about any items that are meaningful in your baby’s life…

I don’t believe you should ever sell something that you don’t actually use yourself. Personally speaking, photography is not only important in my life for my profession, but it’s also front and center in my own home. Now, that doesn’t mean that my house is covered in photographs from top to bottom…

Personal Branding sessions can serve any purpose, from providing Instagram-ready marketing images to creating magazine-quality portraits. But one thing we always try to accomplish with these sessions is to have purposeful and meaningful concepts behind every photograph…

You might have noticed that headshots are looking a little different nowadays. And if you haven’t, it takes only a quick comparison to see the difference between a headshot that’s out of date and one that follows the more modern approach…

At the end of each year, I like to do a review of sorts. What was the year like? Did I do well, or could I have done better? What worked and what needs to be changed moving forward? But more than anything, the end of the year is the perfect time to pause and reflect…

Here are a few very important things I learned along the way of achieving my goal of reading 60 books this year, which will hopefully help and inspire you to do the same..

When it comes to my photography, keeping things simple means that certain elements become more important than one would expect. Things like color, for instance, can either enhance the portrait or become too distracting…